Yesmoke Tobacco S.p.A.

English

Big Tobacco

Today, we look around and ask ourselves: is it possible that such an “élite” can exist, made up of a primitive minority, cunning and power hungry, able to subjugate an ingenuous world and take advantage of its riches?

«7 Bastards» are all liars
Why should a common citizen who gives false testimony be prosecuted by the Law, while Big Tobacco's CEOs have almost total impunity for the same offence? Publicly the industry has claimed that nicotine is not addictive. … Read more »
Ammonia technology
Ammonia technology enables makers to produce a strengthened cigarette, aimed at increasing dependence on the product and deceiving consumers. “Without telling anyone, tobacco companies have been free-basing nicotine and engineering subtle changes to the brain chemistry … Read more »
Cigarette smuggling
“Smuggling has enabled multinational tobacco companies to increase sales volume dramatically by evading local tariffs and competing head to head with domestic producers, thereby helping to establish internationally recognizable brands.” – World Healt Organization Big Tobacco … Read more »
Tax evasion in Italy
December 21 2001: based on the sentence of the Italian Supreme Court, Philip Morris's total tax evasion amounts to 120 thousand billion old lire, equal to some 60 billion euros. It would be the “World … Read more »
Exploiting Emerging Markets
Big Tobacco cannot reduce the sale of cigarettes: with smoking rates peaking or declining in the mature markets of the west, the transnational cigarette companies have tried to expand their international operation also in Latin … Read more »
“Young adult smokers”
“Younger adult smokers are the only source of replacement smokers… If younger adults turn away from smoking, the industry must decline, just as a population which does not give birth will eventually dwindle”. “Young adult smokers” in … Read more »
Consumer protection
Imagine a new, consumable product containing arsenic, formaldehyde and ammonia was introduced intro the market, but law wouldn't let the government do anything about it. Such a product already exists – cigarettes. And under current law, … Read more »
Advertising
Tobacco companies spend $ 8 billion a year on advertising, promotions and sponsorships in America and Europe. Joe Camel and the Marlboro Cowboy, because of their popular appeal, besides increasing the number of smokers of all … Read more »
Italy's Ass-kissers
Corrupt and servile politicians are the mainstay of Big Tobacco’s business. The need to appear and the propensity to kiss asses (not only those of cigarette manufacturers), the career, the reference models of the Italian … Read more »