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Español Is a better cigarette possible? If so, why haven’t the major manufacturers thought about it yet? The reason is that Big Tobacco, that has no competitors today, has dedicated all its efforts to trim cent after cent from its production costs, using chemistry to correct the taste of its tobaccos.
Virginia Tobacco in bales, at the start of the processing – Yesmoke, Settimo Torinese
The Burley, Virginia and Oriental Tobaccos, used to make “Yesmoke” cigarettes, come from seven different countries and all belong exclusively to the high price range. Yesmokes cigarettes are technically perfect, like a premium brand must be; they are manufactured with machinery of the latest generation, in some cases more advanced than the technology used by the tobacco multinationals.
Yesmoke tobaccos have no added ammonia that increases addiction to the product. In fact, Yesmoke is the only cigarette whose tobacco is subjected to special treatment aimed at eliminating even the ammonia naturally present in tobacco. Our objective is to offer on the market cigarettes that are of better quality than the cigarettes of Big Tobacco. Read more »
The Honorable Renzo Patria, of Forza Italia and an old Christian Democratic bureaucrat, is known as the “number one lobbyist” of Philip Morris in Italy - a very prestigious position!
In 2003, Philip Morris was threatening to take its products away from Etinera, the state company that distributed cigarettes on all the Italian territory. Consequently, Etinera’s sale price to British American Tobacco would have dropped from 600 million euro estimated and recorded in the in the State budget, to a little more than 150, that is, 450 million less. How could they solve this problem? 
