“Going at top speed” is the title of a famous song of Vasco Rossi.
A pack of Virginia Slims costs its manufacturer 7 cents; he sells it at 67 cents. This is an 870% profit.
Now the European Union wants to increase the excise tax. Obviously, a thirty-cent tax increase per packet would force manufacturers to raise their prices too, if they want to continue making the same profits.
The problem is that there is a generalized concern that such a price increase would be an incentive for smuggling. Therefore, the State should waive the increase of fiscal revenues. Big Tobacco, in fact, is going at top speed, it would be a real pity to stop it! Read more »
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